APA Style

McDaniel, C, W, L, J, F, H, J, C, . (2017). MKTG 10: Principle of Marketing . USA: Cengage Learning®.

MLA Style

McDaniel, Charles, W., Lamb,, Joseph, F., Hair,, Jr.,, Carl, . "MKTG 10: Principle of Marketing". USA: Cengage Learning®, 2017. Electronic Resource.