APA Style

Truman, P, H, M, H, , J, C, A, O. (2004). Market Research in Practice: An introduction to gaining greater market insight (3rd ed). United Kingdom.: by Kogan Page Limited.

MLA Style

Truman, Paul, Hague,, Matthew, Harrison,, , Julia, Cupman, And, Oliver. "Market Research in Practice: An introduction to gaining greater market insight". 3rd ed United Kingdom.: by Kogan Page Limited, 2004. Electronic Resource.